On 15 th of November 2018: the Romanian Business Exchange organizes in Bucharest – ROMANIA, in partnership with the Center for Applied Strategies, the 3rd edition of the International Business Diplomacy Conference / Diplomacy360

This 3rd edition of the Conference, unique in the region, will gather together more than 200 participants from over 30 countries, representatives of the foreign Embassies in Romania, Public Institutions, business environment and also international leaders from different fields, that embrace the fact that dialogue and cooperation between informed international leaders acting on a good faith, it is on the mutual benefit and could contribute to the development of a better world where the countries will have a sustainable growth based on their competences and resources exploited on a collaborative way.

The 20 international speakers will enlighten during the Conference, the links between Diplomacy and other domains & global topics that can be better addressed by all countries’ cooperation, and we just name few of the topics: Business (Business Diplomacy), Climate changes (Climate Diplomacy), City development (City Diplomacy), Culture (Cultural Diplomacy), Sport (Sport Diplomacy), IT & Cyber security (Cyber Diplomacy), Online (Digital Diplomacy), Public Diplomacy, Media & Journalism Diplomacy.

The main purpose of this edition of the Conference is to continue the professional open dialog and collaboration between different international leaders that understand the complexity and the importance of the links between all the above topics presented also on the scheme developed under the Diplomacy360 Program.

Dialogue is one form of Diplomacy, but the Old School Diplomacy can provide the leaders from different sectors with tools and methods that they need to succeed in the 21st Century.


Business executives for instance, need to find new methods and techniques to succeed, to avoid conflicts and make strategic alliances to promote and protect their interests, address the issues they confront with and develop their businesses under new paradigms. Those paradigms are heavily influenced by global external factors like geo-political changes, economical, technological and social ones.

In order to operate sustainably, organizations need to develop internal competences that enable them to create, cultivate and manage high-level relationships with international groups, governmental, non-governmental and private influential factors that are relevant to them. This requires a way of being, namely seeing, analyzing, planning and acting sometimes under hostile conditions. Diplomacy can offer plenty of such resources to help international executives to anticipate and address the risks, find new opportunities and become more competitive in a global world characterized by many experts in the field, by volatility, uncertainty, complexity and ambiguity.

Diplomacy360 / International Business Diplomacy Conference addresses mainly to business representatives (multinational business managers, entrepreneurs and business people, corporate decision-makers), diplomats, officials and other professional groups interested in multiple synergies between diplomacy and various industry sectors like: culture, media & journalism, business, sport, cyber security, digital, climate and city diplomacy.

More details about the Diplomacy360 / International Business Diplomacy Conference organized on the 15thof November 2018 in Bucharest – Romania, by the Romanian Business Exchange in partnership with the Center for Applied Strategies, can be found on the event website: https://business-diplomacy.ro/conference-2018-bucharest-romania/

Romania is celebrating this year, in a very complex geo-political context, the 100 years from its Great Unification, and therefore one of the panels is being dedicated to the “Role of Romanian Diplomats to the achievement of the Great Union”. The full Conference Agenda is attached.

The Business Diplomacy Program started in 2015 and already hosted three important annual events on this topic, with international participation. In addition to the conference but as part of Diplomacy360 / International Business Diplomacy Conference program, the Romanian Business Exchange organize in Bucharest, on the 12 & 13 November 2018, the first Business Diplomacy Workshop in the region.

Romanian Business Exchange is an innovative business matchmaking platform, providing market entry services, market research, and professional business intermediary and advisory services in Romania and the region. We operate both offline and online through our matchmaking platform https://rbe.ro/en/. We connect business people, to opportunities, new markets, companies, capital, ideas and last but not the least to other business people.


Main Partners:Global Vision, FIRST BANK, Manpower Group,Borsec, ALS Life Sciences Romania,, Cromwell Evan Gloal

Supporting Partners:CCIBRP, RE:START ROMANIA, BCCBR, Hellenic-Romanian Bilateral Chamber of Commerce, Belgian Romanian Chamber of Commerce, ARIES, TraduceriPRO.com, Alpha Cab, Konica Minolta, comm360, WORLD ENERGY COUNCIL – CNR, Jockey Club, Middleeasternet, Sapunul Cheia, Global Intelligence, BRCC

Media Partners: TVR,Agerpres, Ziare.com, The Times – Legal Innovation, Manager Express, Business24, PRbox.ro, DeBizz, Transilvania Business, Intervio, Canal33, CaleaEuropeana.eu, FollowBusiness Albania, Economistul, Club Economic, Romania Durabila,Business Arena


Organizer’s contact: Mr. Valentin PREDA , CEO of the Romanian Business Exchange, [email protected] ; +4021-266.56.77 


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